Finding quality jewelry that looks elegant, stays beautiful, and fits your budget can feel like searching for a unicorn in the jewelry market.
Today we dive deep into Kloudy Jewelry, a brand claiming to offer affordable luxury pieces that are waterproof, non-tarnishing, and backed by a lifetime warranty.
The brand has gained popularity through social media and positive customer testimonials. But does Kloudy deliver on its promises?
This comprehensive review explores everything you need to know before making your purchase decision.
Key Takeaways
- Kloudy Jewelry uses 316L stainless steel as their primary material, known for durability and resistance to tarnishing
- All Kloudy pieces come with a lifetime color warranty that protects against tarnishing and discoloration
- Pricing ranges from $39 to $65 for most pieces, with frequent sales and bundle options available
- Customer reviews are generally positive (4-star average on Trustpilot) with most praise for durability and water resistance
- Shipping is free worldwide with delivery times ranging from 4-11 business days depending on location
- The brand offers a 30-day return period for items you’re not satisfied with
- Kloudy’s product range includes necklaces, bracelets, earrings, rings, anklets, and watches
- Most popular items include the Diamond Tennis Bracelet, Pearl Necklace, and Vienna Watch
- Some customers report issues with clasps and occasional delivery delays
- The jewelry is hypoallergenic and designed for everyday wear, including during showers and workouts
- Kloudy was founded in December 2022 after nearly a year of product development
The Story Behind Kloudy Jewelry
Kloudy Jewelry emerged from a common frustration many jewelry lovers face. The founder was searching for a special birthday gift for his girlfriend in 2021 and discovered a significant gap in the market. Most affordable jewelry tarnished quickly and lacked durability, while quality pieces came with eye-watering price tags.
This realization sparked an entrepreneurial idea. Together with his girlfriend’s passion for jewelry, they identified a market opportunity: creating elegant, durable jewelry that wouldn’t break the bank. After almost a year of careful design work and material selection, Kloudy officially launched in December 2022.
The brand’s mission statement captures their core philosophy perfectly: “In-vogue, elegant, and durable jewelry shouldn’t have to break the bank.” This straightforward approach has resonated with consumers seeking quality without the luxury markup.
Their foundational belief is that everyone deserves access to beautiful jewelry that lasts. The team spent significant time sourcing materials that would support their promise of creating waterproof, non-tarnishing pieces suitable for everyday wear.
Kloudy’s Material Quality
Kloudy Jewelry stands out in the affordable jewelry market through their material selection. The brand uses high-grade 316L stainless steel as the base for all their pieces. This specific grade of stainless steel offers several advantages that align with the brand’s durability promises.
The 316L steel makes their jewelry:
- Highly resistant to oxidation and rust
- Hypoallergenic for sensitive skin
- Scratch-resistant compared to other metals at this price point
- Naturally non-tarnishing without additional treatments
Their focus on material quality enables Kloudy to offer their signature lifetime color warranty. Unlike many affordable jewelry brands that use brass or copper bases with thin gold plating, Kloudy’s approach means their pieces maintain their appearance significantly longer.
Customer reviews consistently mention the durability of Kloudy pieces. One verified customer noted: “I’ve literally worn it 24/7 through showers and sweaty workouts for months and it looks 100% like the day it arrived.” This real-world testing supports the brand’s claims about material quality.
For decorative elements, Kloudy uses cubic zirconia crystals rather than diamonds, allowing them to achieve the luxury look at accessible price points. Their pearl pieces use simulated pearls with a finish designed to mimic the luster of natural pearls.
Product Range and Bestsellers
Kloudy offers an extensive selection of jewelry pieces designed to suit various style preferences. Their catalog includes over 200 items across multiple categories, providing options for both everyday wear and special occasions.
Their main product categories include:
- Necklaces (pendants, chains, layered designs, chokers)
- Bracelets (tennis bracelets, chain styles, cuffs)
- Earrings (hoops, studs, drops, huggies)
- Rings (statement pieces, bands, adjustable styles)
- Anklets (chains, charms, adjustable designs)
- Watches (minimalist designs with metal bands)
Among their extensive collection, several pieces have emerged as consistent bestsellers:
The Diamond Tennis Bracelet ranks as one of their most popular items. This bracelet features a line of cubic zirconia stones set in either gold or silver-toned stainless steel. Customers praise its elegant appearance and secure clasp design.
The Pearl Necklace represents another customer favorite. This piece offers a classic design with simulated pearls that maintain their luster even with regular wear. Its versatility makes it a popular choice for both casual and formal outfits.
The Vienna Watch stands out in their accessories collection. This minimalist timepiece features a clean dial design and comes with interchangeable band options. Reviews highlight its accurate timekeeping and comfortable fit.
Other popular items include the Celeste Earrings, Vintage Bella Necklace, and Three Layered Choker Necklace, all reflecting current jewelry trends while maintaining the brand’s durability promises.
Pricing and Value Proposition
Kloudy Jewelry positions itself in the affordable luxury segment of the jewelry market. Their pricing strategy makes quality jewelry accessible without the traditional markup associated with fine jewelry brands.
Most Kloudy pieces fall within the £39 to £65 range (approximately $50-$85 USD), with occasional sales bringing prices even lower. This pricing structure places them above fast-fashion jewelry but well below the cost of fine jewelry using precious metals.
Their value proposition centers on three key factors:
- Material quality that exceeds typical jewelry at this price point
- Durability guarantees through their lifetime color warranty
- Design variety offering trendy and classic styles
Kloudy frequently runs promotions that increase the value proposition. Their “Build a 5-Piece Jewelry Bundle For Only $39” clearance sale represents one such offer, allowing customers to acquire multiple pieces at a significant discount.
The brand also offers a “Buy 2 Get 1 FREE” promotion where customers can add three items to their cart and receive one free. This strategy encourages larger purchases while providing additional value.
When comparing Kloudy’s pricing to similar-looking jewelry from luxury brands, the value becomes apparent. A tennis bracelet with comparable visual appearance might cost $500+ from a luxury brand, while Kloudy’s version retails for around $50.
Customer feedback on value tends to be positive, with many reviewers noting that the quality exceeds their expectations given the price point. As one customer stated: “Their jewellery lasts and stays looking great. Bought several pieces at the beginning of the summer and wore them ALL summer without taking them off. They still look like new.”
The Waterproof Promise
A standout claim from Kloudy Jewelry is that their pieces are 100% waterproof and suitable for wearing during activities that typically damage jewelry. This waterproof promise forms a central part of their brand identity and marketing.
Kloudy states that customers can:
- Wear their jewelry in the shower
- Go swimming with their pieces on
- Exercise and sweat without removing their jewelry
- Apply lotions and perfumes without concern for damage
The waterproof quality comes from the combination of their 316L stainless steel base material and their manufacturing process. Unlike traditional plated jewelry that can tarnish when exposed to moisture, chlorine, or salt water, Kloudy’s pieces are designed to withstand these elements.
Customer testimonials strongly support these waterproof claims. One reviewer shared: “I feel like I finally found a brand with waterproof jewelry that actually keeps up with their promises. I’ve had my jewelry pieces for over 3 months now and I’ve showered and washed my hands countless times within those 3 months. Nothing happened to the pieces!”
Another customer specifically mentioned pool use: “Worn my necklace and bracelet in the pool and the hot tub, and they’re still looking fantastic. No rust or discoloration at all!”
For active individuals, this waterproof quality adds significant convenience. The ability to maintain a consistent jewelry look without removing pieces for daily activities represents a practical advantage over traditional affordable jewelry options.
Kloudy’s Lifetime Warranty
Kloudy’s confidence in their product quality is demonstrated through their lifetime color warranty policy. This warranty represents a significant commitment in the affordable jewelry market where most brands offer limited or no warranties.
The lifetime color warranty covers:
- Tarnishing of any kind
- Discoloration of the metal
- Fading of the finish
- Color-related issues that affect appearance
If a Kloudy piece shows any of these issues, the company pledges to replace it with a brand new item at no cost to the customer. This warranty has no time limit, making it a true lifetime guarantee.
The warranty process is straightforward. Customers need to contact Kloudy’s customer service with photographic evidence of the issue. Once verified, a replacement is sent without requiring the return of the damaged item in most cases.
This warranty policy reflects Kloudy’s core promise of durability. As they state on their warranty page: “Like many jewelry lovers, our team grew frustrated to see their favorite pieces becoming tarnished and faded after just a few uses… We feel confident that our jewelry won’t lose color over time.”
The lifetime warranty adds significant value to the purchase, effectively guaranteeing that customers won’t need to replace their jewelry due to quality issues. This reduced replacement cost enhances the overall value proposition of Kloudy’s already affordable pricing.
However, it’s important to note that the warranty specifically covers color-related issues. Physical damage from impacts, crushing, or extraordinary circumstances falls outside the warranty coverage.
Shipping and Delivery Experience
Kloudy offers free worldwide shipping on all orders, enhancing their value proposition. Their shipping process begins promptly, with most orders dispatched within 24 hours of purchase.
Shipping times vary by destination:
- United States: 4-8 working days
- United Kingdom: 4-7 working days
- Europe: 4-9 working days
- Australia/New Zealand: 4-9 working days
- Rest of the world: 4-11 working days
Customer experiences with shipping are generally positive, with many reviews mentioning quick delivery. One customer noted: “Shipping was super fast within a week!” This efficiency in fulfillment adds to the overall positive shopping experience.
Kloudy provides tracking information for all orders through a dedicated order tracking page on their website. This transparency allows customers to monitor their package’s journey from dispatch to delivery.
For customers concerned about potential shipping issues, Kloudy offers a shipping insurance option for a small additional fee. This insurance covers lost, damaged, or stolen packages, providing peace of mind for valuable orders.
The return process aligns with industry standards, offering a 30-day window for returns. To qualify for a return, items must be unworn and in their original packaging. Kloudy processes refunds within 14 days of receiving returned items.
Some customers have reported occasional delays, particularly during high-volume shopping periods or international shipping. However, these appear to be the exception rather than the norm based on overall review patterns.
Customer Service Quality
Customer service represents a critical component of the jewelry buying experience, especially for online brands like Kloudy. Their approach to customer support has received generally positive feedback from buyers.
Kloudy’s customer service offers:
- Email support with response times typically under 24 hours
- Social media responsiveness on platforms like Instagram and Facebook
- Detailed FAQ section covering common questions
- Dedicated tracking system for order status updates
Customer reviews frequently mention positive interactions with the support team. One review highlighted: “Support was okay. I had a clasp issue, and they replied fast with a solution.” This suggests the team is responsive to quality concerns.
The company demonstrates their commitment to customer satisfaction through their robust policies:
- The 30-day return window exceeds many competitors
- Their lifetime color warranty shows long-term support
- Free worldwide shipping removes a common pain point
When issues do arise, Kloudy appears to address them promptly. Several reviews mention receiving replacements for defective items without complicated processes. This practical approach to problem-solving enhances customer confidence.
However, some customers have reported delays in response during busy periods. As the brand has grown rapidly, maintaining consistent service quality represents an ongoing challenge that affects customer perception.
Overall, Kloudy’s customer service appears to align with their brand positioning—focused on delivering value without unnecessary complications. Their straightforward approach to resolving issues complements their product philosophy.
Pros and Cons of Kloudy Jewelry
After analyzing numerous customer reviews and product information, clear advantages and disadvantages of Kloudy Jewelry emerge. Understanding these can help potential buyers make informed decisions.
Pros:
- Exceptional value proposition
- Quality materials at accessible price points
- Lifetime color warranty adds long-term value
- Versatile design options
- Extensive product range covering multiple styles
- Both trendy and classic pieces available
- Convenience factors
- No need to remove during showering or exercise
- Hypoallergenic materials suitable for sensitive skin
- Customer-friendly policies
- Free worldwide shipping
- 30-day return window
- Responsive customer service
Cons:
- Occasional quality control issues
- Some customers report problems with clasps
- Inconsistencies noted in certain product lines
- Limited luxury materials
- No precious metal options (gold, silver)
- Simulated stones rather than natural gemstones
- Shipping delays
- International deliveries sometimes face extended waits
- Tracking updates can be inconsistent
- Mixed long-term durability reports
- While many customers confirm the waterproof claims, some report issues after extended use
- Mechanical elements like clasps may not last as long as the metal itself
- Limited retail presence
- Primarily online, limiting try-before-buy opportunities
- No in-person customer service option
Who Should Buy Kloudy Jewelry?
Kloudy Jewelry appeals to specific customer profiles based on their needs, preferences, and lifestyle factors. Understanding who benefits most from their products can help determine if they’re right for you.
Kloudy is ideal for:
Active individuals who need durable jewelry that withstands physical activity. The waterproof construction makes these pieces perfect for people who:
- Exercise regularly and don’t want to remove jewelry
- Swim or participate in water activities
- Have active jobs that expose jewelry to wear and tear
Budget-conscious fashion enthusiasts seeking quality without premium pricing. Kloudy offers:
- Trendy designs that mirror current fashion without the luxury markup
- The appearance of more expensive jewelry at accessible price points
- Good value through durability and warranty protection
Those with sensitive skin benefit from Kloudy’s hypoallergenic materials:
- The 316L stainless steel base is gentle for most skin types
- Reduced risk of allergic reactions compared to nickel-containing alternatives
- Comfortable for extended wear periods
Practical jewelry wearers who prioritize convenience:
- No need to remove pieces for daily activities like showering
- Reduced maintenance requirements compared to traditional jewelry
- Simplifies daily routines by eliminating jewelry removal/replacement
Gift buyers looking for impressive yet affordable options:
- Attractive packaging suitable for gift-giving
- Quality appearance that exceeds the price point
- Practical benefits that add value beyond aesthetics
Kloudy may be less suitable for those seeking:
- Investment-grade jewelry with precious metals
- Heirloom-quality pieces to pass down generations
- Natural gemstones and diamonds
- Highly customized or bespoke designs
Styling Tips for Kloudy Jewelry
Kloudy Jewelry offers versatile pieces that can enhance various outfits and occasions. Here are practical styling suggestions to maximize your Kloudy pieces.
Layering strategies work particularly well with Kloudy’s necklaces:
- Mix lengths for dimension by combining chokers with pendant necklaces
- Combine textures by pairing chain styles with pearl or pendant options
- Create themes through complementary pieces like their layered sets
Bracelet stacking offers creative expression:
- Stack multiple thin bracelets for a trendy, textured look
- Pair the Diamond Tennis Bracelet with simpler chain styles for contrast
- Mix metals by combining gold and silver tones for contemporary style
Everyday elegance comes easily with their minimalist designs:
- Pearl necklaces complement both casual and business attire
- Huggie earrings provide subtle sophistication for daily wear
- Simple rings add refinement without overwhelming casual looks
Special occasion styling can be achieved through strategic selection:
- Tennis bracelets add formal sparkle to evening wear
- Statement earrings create focal points for elegant occasions
- Layered necklaces enhance necklines on dresses and formal tops
Seasonal adaptation keeps your look fresh:
- Summer: Anklets and lightweight pendants for warm-weather outfits
- Fall: Layered necklaces that complement higher necklines
- Winter: Statement earrings that show above scarves and collars
- Spring: Bright, lighter pieces that reflect seasonal renewal
The durability of Kloudy pieces allows for practical styling choices:
- Wear shower-safe pieces continuously for convenience
- Keep workout-friendly jewelry on during activities
- Travel with versatile pieces that work across multiple outfits
Caring for Your Kloudy Jewelry
While Kloudy jewelry is designed to be low-maintenance, proper care can extend its beauty and functionality. These care tips help maximize the lifespan of your pieces.
Despite the waterproof claims, periodic cleaning benefits your jewelry:
- Gentle soap and water is sufficient for routine cleaning
- Soft cloth wiping removes surface oils and residue
- Avoid harsh chemicals that might affect the finish over time
Storage considerations protect your pieces when not worn:
- Store pieces separately to prevent scratching and tangling
- Use the provided boxes for organization and protection
- Keep in dry environments to maintain optimal conditions
Clasp maintenance ensures continued functionality:
- Check clasps periodically for security and function
- Close clasps when not wearing to prevent catching or bending
- Handle with care when putting on and removing
Long-term preservation strategies:
- Rotate pieces rather than wearing the same ones continuously
- Remove for high-impact activities despite durability claims
- Avoid extreme temperature changes that could stress materials
If issues arise, warranty utilization is straightforward:
- Document any color changes with clear photos
- Contact customer service promptly if problems develop
- Keep proof of purchase for smooth warranty claims
Though designed for everyday wear, reasonable precautions still help:
- Remove before using harsh cleaning products
- Avoid exposure to chemicals like chlorine when possible
- Take off before applying lotions or perfumes directly to wearing areas
Comparison with Similar Brands
The affordable luxury jewelry market offers several alternatives to Kloudy. Understanding how they compare helps contextualize Kloudy’s value proposition.
Mejuri represents a more premium alternative:
- Higher price point (typically $100-300 per piece)
- Uses vermeil (gold over sterling silver) rather than stainless steel
- Offers fine jewelry options with precious metals
- Less emphasis on waterproof properties
- Similar minimalist aesthetic with more premium materials
Gorjana provides another comparison point:
- Mid-range pricing ($50-150 typically)
- Gold-plated brass as primary material
- Strong emphasis on layering pieces
- Less durable for water exposure than Kloudy
- More extensive retail presence for try-before-buy
Pandora offers a different jewelry approach:
- Similar price range for basic pieces
- Focuses on charm bracelets and collectible items
- Uses sterling silver predominantly
- Requires more maintenance to prevent tarnishing
- Stronger brand recognition in the marketplace
Missoma represents a UK-based alternative:
- Higher price point ($75-250 typically)
- Gold vermeil and sterling silver materials
- Designer collaborations enhance appeal
- Less waterproof than Kloudy claims
- More statement and trend-driven pieces
In this competitive landscape, Kloudy differentiates through:
- Superior waterproof properties compared to most alternatives
- Lower price point than brands using precious metals
- Lifetime color warranty exceeding industry standards
- Focus on everyday wearability rather than occasional pieces
Customer Reviews Analysis
Customer feedback provides valuable insights into real-world experiences with Kloudy Jewelry. Analysis of reviews across multiple platforms reveals consistent patterns.
Trustpilot shows a 4-star average rating from 149 reviews, indicating generally positive but not perfect customer experiences. The distribution suggests:
- Majority positive experiences (70%+ with 4-5 stars)
- Some mixed reviews (15-20% with 3 stars)
- Limited negative feedback (10-15% with 1-2 stars)
Positive themes consistently appear in reviews:
- Durability during water exposure receives frequent praise
- Quality-to-price ratio impresses many customers
- Aesthetic appeal meets or exceeds expectations
- Shipping speed generally satisfies customers
Negative comments typically focus on:
- Clasp issues with some necklaces and bracelets
- Shipping delays particularly for international orders
- Size discrepancies from expectations in some cases
- Customer service response time during busy periods
Social media feedback, particularly on TikTok, shows strong engagement:
- Unboxing videos generate excitement
- Before/after durability tests demonstrate waterproof claims
- Styling demonstrations showcase versatility
- Comparison videos with more expensive brands highlight value
Reddit discussions reveal more critical analysis:
- Some users report tarnishing despite claims
- Others confirm excellent durability over months
- Mixed opinions on clasp quality appear frequently
- Value assessments vary based on individual expectations
The overall review landscape suggests most customers find Kloudy delivers on its core promises, particularly regarding waterproof properties and aesthetic appeal. The primary criticisms center on specific quality control issues rather than fundamental product failures.
Frequently Asked Questions
What materials does Kloudy Jewelry use?
Kloudy primarily uses 316L stainless steel with gold or silver toning and cubic zirconia crystals.
Does Kloudy Jewelry tarnish?
Kloudy offers a lifetime color warranty guaranteeing their jewelry won’t tarnish or discolor.
Can I wear Kloudy Jewelry in the shower?
Yes, all Kloudy pieces are waterproof and designed for shower, swimming, and workout use.
How long does Kloudy Jewelry delivery take?
Delivery takes 4-8 days in the US, 4-7 days in the UK, and 4-11 days for other international locations.
What is Kloudy’s return policy?
Kloudy offers a 30-day return window for unworn items in original packaging.
Is Kloudy Jewelry good for sensitive skin?
Yes, their 316L stainless steel is hypoallergenic and suitable for most sensitive skin types.
How do I claim the lifetime warranty?
Contact Kloudy customer service with photos of the issue for a replacement evaluation.
Does Kloudy offer free shipping?
Yes, Kloudy provides free worldwide shipping on all orders.
Are Kloudy pieces real gold or silver?
No, they use gold and silver-toned stainless steel rather than precious metals.
Can I get a discount on Kloudy Jewelry?
Kloudy regularly offers promotions including bundle deals and seasonal sales.
